Posts Tagged ‘target audience’

While discussing different kinds of sports today with friends following observation was shared: the male athletes tried to beat their own score each time they engaged in their chosen sport, while the female athletes focused on…


Games for Girls


My thoughtful and observant partner in crime was so kind as to send me a link to an interesting TED Talk by Brenda Laurel about her research and development of games that not only appeal to young girls but also cater to their interests and dreams.

Isn’t a game designer essential in the process of making games? After all, the game designer is the one who…